This is the absolute best way to turbocharge a market! Intensive in-market scans reveal a clear action plan to either celebrate a market’s liftoff or effectively its turn around
Point of Departure:
International expansion and acquisitions increase diversity of sales practices and processes. Basic processes like target setting, incentive schemes, new customer acquisition or product-specific sales argumentation are adapted locally, mostly not for better.
On top, pursuit of short-term targets and wrong management practices result in sudden, „cliff dropping“ sales and profit development.
HQ and Regional Management have no capacity for deep dive review.
Do you have Transparency of applied practices in key markets which you want to bolster?
This is a holistic check of the application of our Revenue Growth Model in a Market, aiming at Revenue Acceleration.
Intensive in-market scans for evaluation
a) the GoToRevenue strategy and
b) the effectiveness of sales efforts and the development of a robust action plan to strengthen it.
Evaluation in 15 points:
Market coverage per channel /
Organizational set up /
Customer base per seller /
Lead generation /
Territories and Routing /
Compensation and incentives /
Pricing architecture, Trade Terms /
Product offerings and focus /
Sales tools and enablers /
Team and Customer training /
Sales teams leadership /
Data analysis and reporting /
Inside sales and operations /
Technical training and support/
Robust, 3-4* weeks process, in cooperation with local team, with minimal disruption of day2day business.
Concise Report with clear Action Plan!!
Contact us and let us show you how we can Supercharge the Market you want to focus on.